Aussie Sprouts

Brand  |  Packaging | Social  |  Campaign

In 2018, Aussie Sprouts underwent a branding and packaging refresh, supported with a digital campaign in order to reinvigorate interest in sprouts and boost sales in Coles and Woolworths. A contemporary, fresh, friendly and lively brand was developed as well as a humorous campaign featuring Trevor, a loveable, die-hard sprout enthusiast inspiring everyone with his creative recipes.

Aussie Sprouts

Brand  |  Packaging | Social  |  Campaign

In 2018, Aussie Sprouts underwent a brand refresh, accompanied by a digital campaign in order to reinvigorate interest in sprouts and boost sales in Coles and Woolworths. A contemporary, fresh, friendly and lively brand was developed as well as a humorous campaign featuring Trevor, a loveable, die-hard sprout enthusiast inspiring everyone with his creative recipes.